Started by two strategists who were tired of decks.
Rohit and Ananya had spent a decade inside larger shops. The work that paid the bills was the kind that went in a PDF and never changed a number. They wanted a smaller studio that took the time to understand a business, that picked up the phone, that shipped work the team could measure.
Eight years on, that is still the brief. We stay small on purpose, hire senior, and turn work down when the fit is not right. The team you meet in the pitch is the team that ships.